SAMPLE ENGAGEMENTS : MARKETING
Marketing
- Performed customer confusion survey and quantified damages in a dispute involving a claim of trademark infringement in the express mail industry
- Opined on distribution issues related to a large antitrust matter involving caskets.
- Opined on the likely and actual causes of membership declines in a case involving a retail co-op suing an accounting firm for damages stemming from a restatement of earnings. Topics included changing retail market, effect of pricing changes on consumer behavior, customer satisfaction and loyalty, retail economics.
- Studied and opined on issues pertaining to liability in a case involving a CEO that was sued by a retailer for reckless management and malfeasance. Our report and testimony focused on the reasonableness of actions taken by CEO, including retail strategy and supply chain management, among other issues.
- Performed analysis and provided expert testimony in a class action involving unfair trade practices in the tobacco industry. Our expert addressed issues such as retail channel strategy, in-store advertising and displays, elasticity of demand, and trade promotion.
- An advertising and marketing services company sued a larger competitor for unfair trade practices. Claims included bundling, predatory pricing and disparagement. Our expert report focused on how players in the market made decisions, what variables were important, and how the industry was changing. Topics included: retail in-store marketing, trade promotion, consumer packaged goods marketing, marketing mix, and advertising.
CAREERS
Careers
FSG is a national expert services firm that offers exciting and challenging careers to exceptional achievers in the fields of economics, finance and accounting. We are passionate about providing the highest quality consulting services to our clients, and we seek similarly dedicated professionals who can thrive in our collaborative and intellectually stimulating environment. If working alongside academic thought leaders and experienced industry professionals to solve complex and diverse real-world problems sounds interesting to you, we invite you to click on the appropriate category to explore the opportunities at our firm and to hear what our consultants say about working at FSG.
FSG is an equal opportunity employer. We do not discriminate on the basis of sex, sexual orientation, age, race, color, religion, national origin, ancestry, veteran status, disability, or any other status protected by applicable law. Applicants must possess the requisite qualifications for the position to be considered for employment.
PRACTICE AREAS
Practice Areas
FSG provides independent and objective consulting and expert services in the six primary practice areas listed to the left. Click on any practice area to learn more about our services in that area.
Our practice areas and professionals are organized in much the same way that leading business schools are organized. All of our experts are colleagues in a single “faculty”, but also belong to departments or practice areas focusing on key business functions and activities. Within each practice area, we have both full-time employee experts with years of consulting and industry experience – most with MBAs, CPAs, CFAs, PhDs, or similar credentials and degrees – and affiliated academic experts who are recognized leaders in their respective fields.
Organizing our practice areas and professionals in this way gives FSG both depth and breadth. Professionals in each practice area understand the types of data and analytic methods commonly employed in their areas, know the academic literature and business research relevant to their areas, and keep abreast of important recent developments. At the same time, we can meet clients’ needs across the full range of business issues that arise in any of our practice areas, including multidisciplinary issues that cut across business functions and activities.
SAMPLE ENGAGEMENTS
Sample Engagements
FSG experts have worked on hundreds of litigation matters across a wide array of industries and practice areas. To view a small sample of our past engagements, please click on one of the practice area buttons to the left.
FSG is always happy to provide references and client testimonials upon request.
FSG UNIVERSITY
FSG University
FSG is home to some of the most prominent and prolific thought leaders in the fields of accounting, economics, finance, intellectual property, marketing and valuation, and we are committed to sharing our intellectual capital with others. Accordingly, we invite you to peruse FSG University; the portion of our website dedicated to providing access to the books, articles, publications and teachings of our outstanding expert consultants and academic affiliates. At FSG University, you can access our leading edge thinking on important business issues, learn about the continuing legal education (CLE) courses offered by our experts, and browse through our upcoming events.
If you are interested in a specific topic or would like a customized CLE program for your firm, please contact us at inforequest@finsch.com . We would be delighted to assist you in any way we can.
OFFICES AND DIRECTORY
