False Advertising

Litigation may often involve claims that an advertisement is untrue or misleading. Our experts have been involved in cases in which the trier of fact is being asked to determine if a communication is false advertising or not and, if so, what the impact of it is. By relying on their technical knowhow and years of analytical experience, our experts are able to provide decisive analyses and reliable testimony in this area. These experts help the jury with this task and help assess what impact, if any, the communication has on consumers and, ultimately, company profitability

Our Marketing Experts